Note how hand pressure tracks clubface angle
The coach describes using hand pressure points to feel where the clubface is. For his draw or hook feel he describes a delofted face; for his fade feel he describes a more open face, while keeping the chosen feeling through the strike.
Channel: stayhandsy
Watch official source at 16:17Why this context matters
This is reported as the coach's own shot-shaping feel, not a universal face-control prescription.