Strike below the equator with the 4th or 5th groove
The described contact point is just below the ball's equator using roughly the fourth or fifth groove of the club. The stated task is to look at that point on the club and connect it with that part of the golf ball. A little forward shaft lean is present in the demonstrated position and is said to help the club strike the ball.
Channel: Danny Maude
Watch official source at 4:25